Company Name Revlon, Inc. What They Sell? Ã?         Skin c be, cosmetics, individual(prenominal) give care, fragrance, and professional products. armorial bearing STATEMENT FOR REVLON, INC. In severalize to achieve our Vision, Revlon, Inc., commits to the following: Revlon committal is to provide glamour, excitement, and innovation to consumers by high-quality products at affordable prices. The accompany is moving into an era of transforming the sweetie laborÂ. Revlon aims to emerge as the dominant cosmetics and personal care firm through the ordinal century. Revlon continues to focus on exploitation products to reach existing customers and to tear new customer groups in both domestic and external commercializes. Revlon also strive to discretion employees equal, fair, honest and with integrity. Through our guardianship Revlon is an internationally know shaper and seller of cosmetics and fragrances, and the beginning of a long and exciting journey. PR ODUCTS AND affair CATEGORIES Cosmetics Ã?         Revlon Ã?         Almay Ã?         Ultima II Ã?         Significant regional Brands Skin Care Ã?         Revlon Ã?         Almay Ã?         Ultima II Ã?         Significant regional Brands Fragrances Ã?         Revlon Ã?         Ultima II Ã?         Significant regional Brands individualized Care Ã?         Revlon Ã?         Almay Ã?         Significant Regional Brands Professional Ã?         Revlon Ã?         Significant Regional Brands EXTERNAL FACTORS Demographic and social Trends Ã?         The cosmetics and personal care industry is impacted by 2 major changes in the demographic composition of the U.S.
population: the develop population and the change in proportions of racial and ethnic population. Ã?         A significant proportion of the adult U.S. population is made up by the aging botch up boomers. Ã?         77 million Americans natural between 1964 to 1964 help master along a significant market for the cosmetics/personal care industry. Ã?         American between the ages of 35 and 54 grew by nearly 18 million from 1985 to 1995. Ã?         Many baby boomers have high levels of expendable income. Ã?         Many baby boomers are brand-loyal consumers. Ã?         The number of people in the mature market (aged 55 and older) also continues to increase. Ã ?         Women in... If you want to get a full essay, order it on our website:
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