Chinese art - From the Foundation-fount of Painting Essay

Chinese machination - From the Foundation-fount of Painting - Essay ExampleThe essay Chinese stratagem - From the Foundation-fount of Painting discovers Chinese philosophy of art from the foundation fount of paint. Chinese painters were a conservative bunch. They did non see the relevance of exploring other themes aside from their culture until the Europeans came to their land. However, this does not mean that the Chinese art of painting did not evolve at all. Initially, the painters were tied to making frescoes on temple and palace walls. The frescoes themes were mostly ghostlike in temples while in palaces, the paintings were meant to celebrate the ruling family at that time. From frescoes, painting shifted to silk surfaces and paper. Artists relied on their own divine guidance and pleasures to come up with the paintings. Painters concentrated on the beauty of landscapes and also strived to keep the memory of prominent leaders and individuals from disappearing once their eras came to a close. From literati paintings that concentrated on landscapes, humans and physical things, the craft shifted to formless beings and creatures. The painters became advised of the spiritual world and they tried to enjoin the visible and invisible world through their paintings. At this point, art was acknowledged as a power to explore both the physical and spiritual world. They believed that physical creatures depended on these formless creatures for survival. Quoting from the text what has form must rest on the without form. This means that physical life is a continuation.

Obstacles in the Facilitation of Critical Thinking in Nursing Students Dissertation

Obstacles in the Facilitation of scathing Thinking in Nursing Students in Jeddah - Dissertation ExampleCritical thinking has, thitherfore, been recommended as a affairal practice for nursing profession. Nursing scholarly persons lease to be trained and exposed adequately to the full of life thinking process as part of nursing syllabi and pedagogy. A literature review of the works in the area of comminuted thinking has thrown up many isssues.This paper examines what Is precise thinking full of life thinking as needed in nursing profession strategies to facilitate critical thinking techniques that bottomland be used by teachers to help the students identify and challenge their assumptions and barriers to critical thinking. This paper aso seeks to address the respective(a) obstacles to critical thinking process being faced by a population of nursing profession students at King Abul Aziz University in Jeddah. This is done by triangulation method deploying the quantitative out line and qualitative analysis of the self-possessed data. Quantitative data has been collected via a structured questionnaire administered to nursing students and qualitative data is collected from smaller subgroups of both nursing students and faculty. The results of the analyses are used to form findings and recommendations.ACKNOWLEDGMENTSINTRODUCTION Enhancing critical thinking amongst student nurses is a common concern of nursing education. At least one previous study is cognize which ventured into probing the strategies to overcome obstacles in the facilitation of critical thinking in nursing education (Mangena & Chabeli, 2005). The findings of this study indicated that there is a need for nurse educators to model critical thinking in all aspects of nursing education. Recommendations suggested an sinless mental image skunk in... As the report declares critical thinking has been variedly defined as a perceptive process involving reflective, disciplined, rigorous, sequenced and structured thinking which is based on well defined intellectual tenets and which differs from common thinking process. Critical thinking is structured collation of thoughts, ideas and patterns leading to sharper conclusions and analytical abilities. Nursing profession presents infinite situations where substantial inputs of critical thinking can make substantial differences to the outcomes. The findings of this study indicated that there is a need for nurse educators to model critical thinking in all aspects of nursing education. Recommendations suggested an entire paradigm shift in nursing education from the traditional teacher-centered methods to a more learner-centered approach that will facilitate critical thinking of student nurses. Drawing from this study this research project would test the hypothesis that a paradigm shift in nursing education from the traditional teacher-centered methods to a more learner-centered approach would facilitate critical thinking of student n urses. This would be achieved by investigation and determination of the obstacles in the facilitation of critical thinking in fourth year nursing students in Jeddah by exploring the perceptions of nurse educators and nursing students. This study will win the nursing students, nurse educators, and the academic institution by raising their awareness of an important issue in nursing education that requires further recognition.

Industrial Relations Law Essay Example | Topics and Well Written Essays - 2500 words

Industrial dealings Law - Essay ExampleA central problem in attempts to test empirically generalize models of an industrial relations constitution mirrors those encountered in the application of generalized theories of the capitalist state. The process of peculiar(prenominal)ization sustains geomorphological mechanisms within an industrial relations system that reproduce limitations in the institutional structure of a particular state. Hence, patterns of regulation legitimize the centralized power of the capitalist class yet ar likely to officiate in potentially contradictory manner. Partial access to the state through a voluntary system of industrial relations has, in the UK, sustained the historically embedded yet short-run interest of many employers. However, collective laissez-faire and voluntarism have positi one(a)d trade unions and collective bargaining as easy targets in immediate explanations of poor post-war economic performance. Collective laissez-faire appeared f unctional it helped secured post-war recovery - yet contradictory in the mount of enough employment, it appeared inflationary. More significantly, collective laissez-faire is functional because it is an institutional an embodiment of the process of particularization in the UK state.The fulfilment of industrial action In the UK, official statistics on the use of industrial sanctions relate exactly to strikes. They euphony three dimension of strike activity their turn of events (how frequent they are), their size (number of workers involved) and their duration (the number of working(a) days lost). ... state. Hence, patterns of regulation legitimize the centralized power of the capitalist class yet are likely to operate in potentially contradictory manner. Partial access to the state through a voluntary system of industrial relations has, in the UK, sustained the historically embedded yet short-term interest of many employers. However, collective laissez faire and voluntarism has positioned trade unions and collective bargaining as easy targets in proximate explanations of poor post-war economic performance. Collective laissez faire appeared functional - it helped secured post-war recovery - yet contradictory in the context of full employment it appeared inflationary. More significantly, collective laissez faire is functional because it is an institutional embodiment of the process of particularization in the UK state.The extent of industrial action In the UK, official statistics on the use of industrial sanctions relate only to strikes. They measure three dimension of strike activity - their number (how frequent they are), their size (number of workers involved) and their duration (the number of working days lost). This last measure is often distorted by a few big strikes. For example, in 1979 an engineering industry- wide strike accounted for 55 percent of the 29.5 million working days lost in that year. In 2000 the number of working days lost in the U K was 499,00. However, disputes still happen - for example, the series of one day stoppages in 2002 on the railways over the widening of pay differentials between drivers, who were in short supply, and separate railway employees. The dearth of drivers meant that the

Marketing Plan Term Paper Example | Topics and Well Written Essays - 2500 words - 3

trade Plan - Term Paper ExampleThis market target is viable because the foods are purchased for consumption in offices, schools and sometimes at homes. This represents a real market audience. The NRO plays a fundamental role in concussion the demands of this market niche and expanding its market base of existing and new products. The NRO through its strong distribution channel intends to expand its market by ad the Companys products. The NROs employees in marketing and advertising section should embrace online marketing and ads to increase its customer base (Wood, 2003).2.2 Marketing strategy Online marketing should be facilitated by online marketing and advertising channels. Tools such as Google, twitter and other online platforms need to be employ in a bid to expand awareness and accessibility of the General Mills products. The ads should include the types of products, prices and locations of sell outlets. Sustaining of the current international sales of $3 billion, the super iority of the companys brands should be strategically attribute into both the new and existing market niches (Luther, 2001). Equally, the NRO should break down the current barriers to expansive market. For instance, the issue of retail placement fragmentation, for the case of single-serving pre-prepared meal group should be rectified, defined and facilitated. The placement channel is fundamental in sustaining the product market through flow of product information to the market audience in a consistent manner with the current GIS distribution channels (Luther, 2001).

Different opinions about what is psychology Essay

Different opinions somewhat what is psychology - Essay ExampleBut psychologists do experiments and pay observations which others layabout repeat they obtain data, a lot in the form of quantitative measurements, which others can verify. This scientific approach is very different from forming opinions on the base of operations of individual experience or arguing from premises that no one can test. As a science psychology is systematic. But one of the major aspects of science that is measurement is not possible in most of the situations. Psychological studies cannot be measured directly by physical scales. Even then we can often design our experiments and arrange our observations so that we can use physical measures of space and time to dissever us about psychological events. Thus, implicit in(p) differences in stands show up in the very rendering of psychology and in ideas about what psychology should composition and how. Such differences and the arguments as they spark can make psychology a lively field indeed.In the history of psychology, strong differences of opinion about what psychology should study and how it should do it were represented by schools of psychology-groups of like-minded psychologists, which formed around influential teachers who argued for one viewpoint or other. Psychology as a separate area of a study split away(p) from philosophy around 100 years back is captured in William crowd famous textbook of 1890, the principles of psychology. James Wundt & the other psychologists of the time thought of psychology as the study of mind. In the decades of the twentieth century, psychologists came to hold rather different views about the nature of mind and the best ways to study it. About the same time, fundamental questions were raised about what should be studied in psychology should psychology be the study of mind, should it study behavior or should both mind and behavior is included Different influential psychologists of the time held preferably different views on the nature of mind and the proper subject matter for psychology. The prominent schools of psychology whitethorn be categorized as Structuralism, Gestalt, Functionalism, Behaviorism and Psychoanalysis. Structuralism Around the ideas of mind, structuralisms thought as in chemistry, a first step in the study of the mind should be a description of the basic or elementary, units of sensation, image and emotion, which compose it. The main method used by the structuralists to discover these elementary units of mind was introspection. Subjects were instruct to report as objectively as possible what they experienced in connection with a sure stimulus, disregarding the meanings they had come to associate with that stimulus. These experiments using introspections have given us a great switch of information about the kinds of sensations people have, but other psychologists of the challenged the idea that the mind could be understood by finding its elements and the rules for combining them. Still the others turned away from describing the structure of the mind to study how the mind functioned.Gestalt psychologists keep that the mind should be thought of as resulting from the whole pattern of sensory activity and the relationships and organizations within this pattern. match to Gestalt psychologists, the mind is best understood in terms of the ways elements are organized. Functionalists did experiments on the ways in which learning, memory, problem solving and motivation help people and animals adapt to

The Rise and Influence of Nationalism in Japan around WWII Essay

The Rise and work on of Nationalism in Japan around WWII - Essay ExampleWWII strengthened such ideologies as Bushido (the right smart of the warrior) and religious ideology of Shinto, ideas of the New construction and Consensus State. These different forms of nationalism were mutuall(a)y acceptable. The New Structure was a necessary component of nationalism, and new institutions had to be imported as a means of linking all Nipponese to one national bureaucracy for political and economic centralization. The very act of importing these institutions, the determine upon which they were based on a direct support to the social and cultural traditions formed the essence of the Japanese nation. In contrast to other states preached individualism, Japanese nationalism was based on the idea of collective individuality and objectives which helped to unite the nation against outside world. The emperor did not play a dominant role in political and social life. Critics suppose that control o ver the countries and its political strategies were established by the military, formed by the Emperor and Government. During the WWII, Japanese practiced kamikaze as one of the main national traditions. They had special kamikaze units in the Japanese Fleet who made a great damage to enemies. Because Japanese believe that the world in which they lived and the political world were two separate entities, it was difficult to get the public to identify with the state and political institutions. The social system had a higher importance in Japan than the political system, and political institutions had very bantam cultural meaning to Japanese. As occurred in the Meiji period, Japans defeat led to a wholesale rejection of prewar institutions and a wholehearted adoption of most of the occupation reforms as a means of ridding Japan of its inferior status.

The World in my image Research Paper Example | Topics and Well Written Essays - 1500 words

The World in my orbit - Research Paper ExampleIt is non for nothing then that there exist several international bodies, of which almost all countries of the world snuff it to one of them or the other. Because of the motive to ensuring that national decisions made conform to international principles and standards, policy makers have a great deal of task to learn when it comes to meeting the said standards and principle in the formulation and death penalty of national policies. It is for this reason that the need to study international dodgings to have a fairer idea of the present image of the international system should always be a priority to policy makers. In the present testify therefore, an academic side is given of the accepted world image when it comes to international systems. Such analysis of the current international system would influence decision making at the national and international aims for policy makers. Overview of the supranational System The term interna tional system is greatly influenced by behaviorism in that the personal systems of man behavior have led to the various theories of international system, being organized into two major components or perspectives. These perspectives are opposed-policy perspective and international-system-analysis perspective (Britannica, 2012). Some of the attain theories that make up the foreign policy perspective are how individual states are governed and categories. Under this, mention offer be made of some key categorization of individual States such as democratic nations and dictatorship States. At the foreign policy level therefore, nations are better viewed as individual states that have the freedom to operate from very individualistic viewpoints without having to retrieve about the need to conform of strict international standards (Gilpin, 2002). This is indeed where the subject of total sovereignty comes in. At the international system analysis perspective or level however, there are ma jor theories that deals with how nations move with each other. This perspective or level has been considered to be a major binding necessity as no individual nation can proof to be so independent that it would not need to interact with other nations in one way or the other to get basic societal and economic support. At the international system analysis level, the capacities of individual nations are considered in the relations simply the essential factor is that each nation is supposed to operate within a confined spec of regulations and conduct. Structure and nature of the contemporary international system According to Dessler et al (1997), the best interpretation that can be given to the social organization and nature of the international system is and organization of units that emerges spontaneously from their interaction. It could be seen that the description put forth by Dessler et al (1997) is directly rooted in the two perspectives of international system discussed earl ier. This is because at the discrete level, States interact with themselves and as a result of their interactions, which are often influenced by the foreign policy perspective, an interaction is developed. Subsequently, the interaction gives birth to the international system analysis perspective and finally forms of the anatomical structure of the international system, which according to Waltz (2010), when formed cannot be controlled by the discrete units from which it was first formed. In effect, the structure of

Proving God's Existence Essay Example | Topics and Well Written Essays - 1000 words

Proving Gods Existence - Essay ExampleYet, mathematicians admit that the social movement of a concretely unlimited quantity of things aftermaths in self-negations (Craig & Sin nont-Armstrong 2004). For instance, what is perpetuity minus perpetuity? A mathematician exit surely provide self-negating resolvings. For instance, if you deduct all the odd digits from all the natural digits, how many digits remain? The answer is an infinite digit. Thus perpetuity minus perpetuity is perpetuity. However, assume you deduct all the digits higher than 2. How many remain? The answer is 3. It has to be realized that in these two instances we have deducted analogous numbers from similar numbers and end up with negating results (Craig & Sinnott-Armstrong 2004). In reality, according to Hoffman and Geisler (2006), wholeness can obtain any result s/he likes from zero to infinity. This means that perpetuity is only a notion in an unmarrieds thoughts, not something that actually exists. David Hilb ert, possibly the best mathematician of the previous era, claims, The infinite is nowhere to be gear up in reality. It neither exists in nature nor provides a legitimate basis for rational thought the mathematical function that remains for the infinite to play is solely that of an idea (Craig et al. 2003, 19). ... The astronomical proofs suggest that the universe was brought about by a massive explosion, approximately 15 billion years ago, referred to as the regretful Bang. substantial spatial and temporal contexts resulted from that occurrence, and the energy and matter in the universe. Hence, as argued by Cambridge scientist Fred Hoyle, the Big Bang precede entails the conception of the universe from nothing (Craig & Sinnott-Armstrong 2004). In Hoyles explanation, this is callable to the fact that as one regresses, one arrives at a time at which the universe was shrunk down to nothing at all (Craig & Sinnott-Armstrong 2004, 4). Therefore, what the supposition of Big Bang im plies is that the universe was formed out of nothing. At this point, from the fundamental premise of the argument, as the downslope of space and time, this mystical beginning should be an immaterial, ageless, eternal, and uncaused entity which formed the universe. It should be uncaused since we have unyielding that there cannot be a perpetual relapse of causes. It should be eternal and hence undying because it created temporal contexts. Since it created spatial contexts as well, it should go beyond space as well and hence be ethereal, not material or physical (Hoffman & Geisler 2006). Basically, it seems that there is a credible explanation for the existence of God establish upon the beginning of the universe. The Second Argument In the recent decades, scientists have found out that the presence of knowing life forms depends on a composite and fragile equilibrium of initial circumstances presented in the Big Bang itself. Intellectuals thought in the past that whatever the first c ircumstances of the universe were, in due course life could evolve. It appears

What factors would lead to a rise in the cost of credit in an economy, Essay

What factors would lead to a rise in the address of credit in an economy, and in what circumstances - Essay ExampleThe formula, when applied, can show the annual govern of interest to be paid towards exhausting borrowed money. Acceptance of credit is often termed as a commencement of finance to a business due to the fact that it escalates with business expansion. (Siegel, et al, 1997)A nations primal bank can determine the monetary value of credit in an economy by either facelift or lowering it. For instance in 1989 the bank of Japan raised the rates of discount by 0.5% to 4.25%. Once the new rate took effect immediately, it would help in stabilising the economys prices by curbing the pressures due to inflation and enhance economic growth.The discount rate is applied by the central bank while charging interests in the bank loans extended to other banks. Therefore, the raising of discount rates would measuring to a rise in the cost of credit to the whole economy in entirety. An example to deck this instance of Japan is the immediate announcement by big banks in Japan, where they said that they would escalate the blossom lending rates for long-term funds to 6.8% from the previous 6.5%. (Reuters, 1989)The apt measurement of the credit cost is the regular in truth interest rates in the economy. Market interest rates have been influenced by the inflationary levels and thus cannot present the true meaning of interest rates in the economy. Thus, it is the rise in the real interest rates in a nation that lead to a rise in the cost of credit in the market. Also according to the center for popular economics, the cost of credit in a country may rise due to an increase in taxes. If the real interest rates in an economy and which are reflected in the GDP deflator rose and the taxation levels did the same, they would have an upward effect on the credit costs. (Center for popular economics, 1896)A countrys economy depends so much upon the amounts of credit held by persons in it. Attitudes of people towards the credit can also change the course of things in the

Influence of the Relationship between Politics and Religion in Western Research Paper

Influence of the Relationship in the midst of Politics and Religion in air jacketern Civilization Conflicts - Research Paper ExampleMuslims believe in the holy war and bump the pilgrimage to Mecca which Christians neither believe in nor practice. During the Medieval period, both Christianity and Islam promulgated their religious beliefs and practices in territories where the legal age existed. Christianity employed the use of missionaries whereas Islam employed offensive practices such as conquests, political rule and returning crusaders in spreading their faith (Spielvogel 238-243). 3. The expansion of trade The expansion of trade during the High Middle Ages resulted from developments in voyages of geographic expedition by Vikings, growth of states, contacts with the Muslim world and the arrival of the Portuguese. Vikings exchanged goods as they sailed along trade centers in search of profit. The existence of various environmental zones and agricultural practices influenced tra de to flourish. These resulted to the evolution of settlement as swell as prosperity that in turn contributed to urbanization and the growth of states. In addition, contacts with Muslim merchants in the Trans Saharan trade involved the trade in kola nuts, gold, ivory, and slaves. The arrival of the Portuguese opened an outlet for West African manufactured products such as cloths. The utilization of Arab script and Muslim officials in complex bureaucracies remained as the impact of the expansion of trade on medieval society (Spielvogel 252-254). 5. The decline of papacy The papacy of the roman letters Catholic Church had reached the peak of its power with the doctrine of temporal universal authority over sacrilegious rulers and fullness of power. However, the claims of temporal supremacy kept losing ground due to the growth of European secular monarchs. This created conflicts between papacy and the territorial states it never conquered.

Who has been more successful at harmonising financial reporting the EU Essay

Who has been more successful at harmonising financial reporting the EU or the IASB Give reasons for your shrewdness - Essay ExampleWhy? Because if an investor is interested in trading and putting his money which cumulatively accumulates as the constituents smashing cannot invest in the member state which has different accounting standards as compared to his state, thus forcing him to invest in his state as he is not able to compare the financials of the other state leading to a non optimal distribution of capital. So for smooth and optimal distribution of capital across the European Union, it decided to go for an all out conversion of accounting standards, making the region more investor friendly and helping its political cause as well (Susanne & Christina, 2003).Even though standardisation of accounts was a welcome change for investors and industry as a whole, the reason behind the selection of worldwide Financial Reporting Standard (IFRS) promulgated by IASB was questioned. I t could be answered in two steps, one which was politically motivated and other which was more accounting standard oriented.In 1990s there were an increased mergers and acquisitions involving European companies within European Union and out of it, which increased the pressure of having a unified and standardised be of reporting system. Globalisation of capital market and international fund movement was mounting throughout the 90s. EU securities exchange allowed companies to list themselves if they were reported according to GAAP or IAS, the only possible personal manner to last out in the global securities market which was constantly dominated by the United States. The European Union governments feared that this way US GAAP would become the international standard for financial reporting. Therefore, a need for a competing aline of standard for reporting financials was deeply felt to counter the US dominance and their dictatorship over the rules of accounts to be followed worldwid e. Thus, the option boiled down to two accounting standards European standard or IASB accounting standard. historical unsuccessful combination

Kingdom of Heaven Essay Example | Topics and Well Written Essays - 1000 words

Kingdom of promised land - Essay ExampleFor example, if a movie is set in the cadence of Christ, the people need to be following the customs of the Roman Empire along with wearing the correct robes. They should not be in a three piece suit and penny loafers, unless the movie has to deal with a man let on of time. The third responsibility of the filmmaker is to not keep the locations to their accurate size so that the viewer seems as though they were there. The historical piece that will be used to determine the three responsibilities is Ridley Scotts twelfth Century epic, Kingdom of Heaven. Kingdom of Heaven is a film set during the Crusades about a French blacksmith named Balian, who is searching for a reason to go on after the death of his wife and children. A fabled knight, Godfrey of Ibelin, has briefly returned home after serving in thr East. Godfrey approaches Balian and lets the blacksmith know that he himself is the blacksmiths true father. Godfrey, and so, asks Balian t o join him and his troops in their journey to return to the Holy City of Jerusalem to helper in the citys defense. The blacksmith accepts the offer of Godfrey. Their arrival falls in between the Second and deuce-ace Crusades when Jerusalem is enjoying a period of public security between the Muslims and the Christians. This peace was all thanks to the Christian milkweed butterfly King Baldwin IV, his second-in-command Tiberius, and the Muslim potentate Saladin. Unfortunately, the peace does last since violent agitators set out to increase their power. Saladin had to condescend down to the pressure Godfey and his men stayed o give their allegiance to the king and his community of diversity. The knights, as soundly as Balian, use their skills as warriors to build a lasting peace. Orlando Bloom (Balian) is one of the main stars of the film along with Liam Neeson (Godfrey), Edward Norton (Baldwin IV), and Jeremy Iron (Tiberias). In Kingdom of Heaven, I noticed that the general pea ce between the Muslims and Christians seemed to cross-file the lack of religiousness. Rather, the situational tension amongst the Christians and the Muslims seem to be more like a backdrop, than a major differentiate of the story. The story is set between the Second and Third Crusades. However, the action and fighting as warriors is more prevalent than the religious aspects of the Crusade that should be more available. King Baldwin IV was a monarch who wanted to comport peace and diversity amongst the religious factions that want to control the Holy City of Jerusalem. Thus, the filmmaker seemed to use the facts of the time period as more of a symbol for the setting, than as the setting itself. The fighting may gravel been more gruesome for a film that should be more focused upon Baldwins Kingdom of Heaven, then the relationships of a lone person. The relationships should be more about the groups trying to vie for power in Jerusalem, than that of a single man. This story portray s single man being effective in the war to maintain the peace and diversity throughout the city of Jerusalem during the reign of Baldwin IV. However, the portrayal should be how Baldwin could bring about the dislodge in the ancient fight of the Muslims and the Christians, not how a French blacksmith becomes a knight to help keep back the ancient, Holy City from the agitators that wish to overthrow Baldwin IV and claim power for themselves. I feel the overall responsibility of keeping the accuracy of the facts was a little massacred instead of being kept intact by the screenwriters or even portrayed effectively by

Nationalism and tourism examples in South Dakota Coursework

Nationalism and tourism examples in South Dakota - Coursework ExampleThey atomic number 18 symbols of home(a) unity hence, instill a feeling of the States identity among the citizens. Besides, the monument attracts two domestic and inter interior(a) tourists hence, depicting a sense of national identity as citizens come and put on to tell their history and share national records. In addition, the monument is depicted on currency, postage stamps and formal stamps, which signify something that is shared by all citizens of South Dakota. Therefore, it popularizes a hegemonic national message of inclusion that categorically implies national unity. Mount Rushmore is attractive and inspiring in a manner that draws people from all everyplace the United States of America.Dinosaurs are considered the Americans main historical animals that ever lived. They are depicted as having been big and strong. Today, the dinosaurs crafted out of concrete and similar materials gull expressive functi ons (Pretes, 2003). For instance, the western half of South Dakota have several specimens of animals including dinosaurs, which are important and notable. The Dinosaur Park acts as a significant tourist attraction stag as people come to know their earlier strong animals. It also acts as a national identity as it draws citizens from all over the State. The dinosaur has a special place in the American assimilation and history because they act as patriotic representatives of America and Scientific superiority of Europe. Therefore, Rapid Dinosaur Park having several(a) types of life-size concrete dinosaurs promotes tourism citizens come together to view these important animals hence, evokes a feeling of national

Impact of Recent Specific External Environmental Change Essay

Impact of Recent detail External Environmental Change - Essay ExamplePlanning is the outlined stairs on how to hit your companys goal. For instance, I am currently working with a toy company and I apply these skills on a daily basis. However, one will realize it is important to outline steps on how to offer the best operate, attract a large market share and how to expand services internationally. Organizing falls right after planning. afterwards the charabanc has come up with a best plan, the manager starts to organize the materials and staff according to the plan (Adrienne 2006, p. 68). He or she will give authority to staff. Similarly, contrastive staff members usually perform different duties. Staffing is similarly a key contributor to a good managerial function. A manager must work hand in hand with the human imagery department in the company to check up on recruitment, training, selecting and developing employees is perfect. This helps the company in having qualified a nd hardworking staff. In addition, the manager needs more than just organizing or planning. The manager needs to motivate his employees. He also needs to encourage his employees. He can achieve this by solving the arising riddles that the employees are facing. This helps in construction a good relationship between the employees and the manager. Consequently, controlling also being one of the major functions is important. After all the four functions are in place, the manager has to be checking on the progress just to ensure that the cheek is running smoothly. He has to check and ensure that the company is running in accordance with the chasten objectives and goals. Hence, the manager has to be in control. The external purlieu has two major divisions, namely direct and corroborative interactive (Bassie 2008, p. 161). In direct interactive, the environment has an immediate impact on the makeup. A new competition entering the market is a good example for direct interactive. Howe ver, in indirect interactive the environment has a secondary impact on the organization. Similarly, planning being the major role of management requires renew and accurate decision making for the companys achievement. It is evident that without planning, one is destined to fail. Additionally, planning gives an organization a sense of direction in that they are adequate to deal with any organizational problem efficiently (Burke 2010, p. 8). Without a plan, organizations are likely to make temporary choices that will impinge on the organization in the end. With a plan, long-term decisions make the organization work efficiently. Planning gives the employees a sense of motivation. The employees sagacious the results will work tirelessly towards the purposed goal. In addition, it brings teamwork, with a well-outlined plan people of different roles are able to work together in harmony knowing what they are supposed to do. Planning helps reduce potentiality problems in the future it ma kes problem solving easier because the people involved already know how they will dole out it. Similarly, a good plan helps in decision-making. However,

Social Media Essay Example | Topics and Well Written Essays - 1750 words

Social Media - Essay ExampleSocial media is such(prenominal) a rich source of information that it has become very easy for people to know the root-ca make use ofs of problems, and start out informed decisions as to what side they should co-occurrence. Just like everything has veritable positive and negative aspects to it, social media besides has both kinds of effects on the society. Positive effects of social media include creation of aw arness in the society regarding the real issues whereas the negative effect of social media is primarily the disorganized and uncivilized retaliation and defy of the people after they realize the potential ways in which they have been targeted. Positive Effects of apathetic Reporting by Social Media Creation of Awareness in the Society about the Real Issues discussion impart like CBS and Fox News have lost credibility in the eyes of humankind since people learnt how these channels have tried to manipulate them and feed them with wrong inform ation about the threats to the regular army from Iraq, when there were none. There are a lot of ways in which the television channels work to dodge the audiences in ordination to streamline their perceptions according to their agenda. An modeling of the ways in which the television channels play with the audiences is here The Big Three (ABC, CBS, NBC) Wednesday evening newscasts devoted more than 9 minutes (9 minutes, 28 seconds) to the flap over Mitt Romneys statement criticizing the administrations handling of the Libyan crisis but spent just 25 seconds on questions regarding Barack Obamas Middle-East policy, a greater than 20-to-1 disparity (Dickens). This was intentionally done to make the audiences attention increasingly deviate towards Romneys criticism of Obamas policies and at the same time male the audiences overlook or buy off least attention towards the Middle-East policy of the president. In many cases, interests of the television channels are aligned with the inte rests of particularised political parties either in charge or in opposition and the channels make use of its programs include talk shows, news, and discussions to brainwash the audiences in the best interest of the political parties which the channels serve. There are numerous factors that contribute toward making the news spread through social media more reliable. A soulfulnesss profile on such a social media website as Facebook is essentially his/her virtual identity. concourse know him/her in the virtual world by that profile. Owing to this fact, people tend to remain as much truthful and honest in the expression of their views and opinions on the social media websites as possible because any(prenominal) they write on their profile has an effect on their image in the public eye. In order to construct good image and avoid their image from getting tarnished in the public eye, people support what is right and condemn what they really think is wrong on the ethical grounds. Another concrete example of reliability of social media is that it is a fairly accurate medium where one john learn ethnical perceptions about the latest events around the world as well as debatable topics like spanking marriage and euthanasia. All one needs to do is read the comments under the videos on Youtube, and one can know what the people of a certain country generally think about a certain issue. Not only can one understand the generic

Financial Aid Essay Example for Free

fiscal Aid EssayThe role of pecuniary wait on in college access and success is immense. Lack of adequate financing of education make many students from menial income backgrounds fail to realize their educational aspirations (Reindl, 2007). It is from this premise that obstacles which accompany financial maintenance to low income students come to fore. The watch of aid on the enrollment persistence of students consists of interrelated factors which include timing, amount and type of aid and how they match with persistence among other attributes that relate to students (Pascarella Terenzini 2005)Although it is prudent to consider the positive implications of financial aid to wishingy students, oddly those of the minority groups that go through felt sidelined for foresighted, the question of how best to carry out the financing should be looked into. many an(prenominal) a student in high education fails to achieve high faculty member performance ascribcapable to thei r inability to focus on faculty members prompted by frustrated efforts to cleave financing. Financiers of the education of such student need to look into their procedures to be followed by students seeking financing of their education.This is in terms of the conditions to be satisfied by the needy students as well as the length of time the financial assistance will gravel in the lead the recipient gets his / her college account credited. The reason for this is that non all establishments have provision for late reach of the aid. The implication therefore if the aid delays is that the student will be forced to be out of the institution for several(prenominal) time, a matter which may make them fail to do their exams, tutorials, researches and vital lessons.In the long run such students will have low aggregate expresss and consequently failing to achieve their r personal educational and life goals. When the aid delays, or when the procedures to be followed in securing one pro ve to be too taxing, students get undue stress. This has far reaching implications both in terms of their health and habitual academic performance. In the long run, assistance will be a problem added to their financial incapacitation (Immerwahr 2003). literature review Several researches have been undertaken on the problems that students under finance aid scheme face.Most of them point to the fact that financial aid can be an impediment and not a solution to students academic issues related to finance especially if the student fraternity is not informed of the availability and procedures In his journal With diploma in Hand Hispanic High School Seniors Talk about Their Future, Immerwahr, J. (2003) uses interviews to cotton up the challenges that these students faced in college as far as financial aid among other things are concerned. He interviewed 50 Hispanic High School seniors in San Antonio, Santa Clara Tucson, Chicago and New York.His findings were that many students on finan cial aid had difficulties at the end of it all because the aid was unpredictable making the students to be stressed. This is echoed by Stampen and Cabrera, (2007) who employ questionnaires and interviews in their quest to know the effects of financial aid packaging on attrition and Pascarella and Terenzini (2005) in their journal How College Affects Students A Third Decade of search who use the same methods to expound on what appropriates students in college.A variety of issues are raised including the moral and social growth for some and despair for those unfree on finance aid which in most cases is unpredictable. Students may besides fail to estimate how frequently in terms of amount of aid they require. The amount they get can be less than what is qualified for them to complete their education. The aid that they get can be in the form of loans, work study opportunities or grants and scholarships. In the case of work study opportunities, the students may not get sufficient time for their studies as they are required to work likewise.This creates a lot of stress on the aid beneficiaries according to Voorhees (2005). Voorhees employ on campus surveys in drafting his Student finances and campus? based financial aid a geomorphologic model analysis of the persistence of high? need freshmen. Bias in aid allocation translates into variables exhibited by students in terms of their academic performance (Titus, 2006 Rubin, 2004). Using disposition stain matching, it was established that there is a significant difference between financially aided and unaided students.Results based on five meter freshmen at a public university in the US and retention in second year before and after noting their grade point average and math experience showed that there is a relationship between aid regularise and enrollment persistence (Adelman, 2004 Pascarella Terenzini, 2005) When looking at the issue of aid extension to low-income students, it is imperative that women be also assisted. This is because they are more likely to be affected more than their male counterparts, in most cases universe affected by stress when they fail to secure aid in time to enhance their studies.Financial aid influences the retention of students based on their estimated family contribution. The challenge here is that those students whose families contribution is less than $4000 have higher chances of getting rase GPAs (Adelman, 2004 Pascarella Terenzini, 2005) Methodology and Findings Since there are individual disparities that may affect the performance of the students who may be getting the same financial aid, this study used disposition score matching model which cater for the variables that may be of demography nature, or pre-college experiences.The new freshmen were categorized into those that get aid in form of loans or grants and those that do not get any aid at all. The two groups were then subjected to a comparison, that is, those that get aid package vis-a- vis those without any aid in their first year. The group that did not get any aid was called untreated. The methodology used (estimated propensity score) helps in ridding the bias based on self-selection. The effects of aid bias may not be fully accounted for using this method of study (Titus, 2006 Lunceford Davidian, 2004) as other unaccounted for reasons may come into interplay.The amount that the students are able to get from their families affect the outcome of the study. It categorized the students in terms of those who could pay for their education and those who could not. In the findings that have been tabulated, the columns that are unmatched show the effect of aid without making a match of students on propensity for aid assistance. The matched average effect column is used as a control for the bias in aid selection.The matched average untreated and matched average treated give the probable retention results if the aided student(s) had not been aided or if the unaided one had received some financial assistance. Matched students with an average possibility of receiving aid are more likely to persist into their second year of studies compared to those with low aid chance. This study furnishes set forth estimates by EFC in gauging the influence that financial aid has on student retention. An EFC of 4000 dollars and less encompasses students from low- income background bailable for grants.These students got an aid of between $2000 and $ 3000 in their first year while middle income students with $ 4000-10000 receive between $ 800- 900 aid. Those with pass judgment Family Contribution (EFC) of more than $ 10000 receive less to no aid at all, only relying on merit-based aid. They however show a greater possibility of remaining in college in their next academic year as compared to their aided counterparts who have higher remaining need after using their aids to pay for schooling.There is no correlation between the net persistence of students with $ 4000- $10000 EFC in their GPA or math experience and the aid they receive. Gift aid for those with high EFC increases their persistence by 18% meaning that the more EFC these students have, the better they work towards their academic endeavors (Dowd, 2004). The following are the tabular summaries of the information obtained from the study. non all parts of the study have been tabulated but only the seminal ones.From the literature analysis and the results of this study, some issues are apparent Financial aid to low- income students may greatly hamper their studies if we look at the securing of the finances. If the aid delays, the students get stressed up and may therefore not concentrate in class. Those who do not know the whole procedure get more problems because their studies are hampered. The effect of the Expected Family Contribution on the capability of the learner to proceed to the next year has been shown. The less the EFC a student is capable of raising, the lower their performan ce and possibility of proceeding to the next year.Those with EFC of more than 10000 dollars show no effect if not given an aid but show considerable possibility of proceeding to the next year and also of passing well. References Adelman, C. (2007). Do we really have a college access problem? Change (July? August) 48? 51. Bodvarsson, O. B. Walker, R. L. (2004) Do parental cash transfers weaken performance in college? Economics of Education Review 23 483? 495. Caison, A. L. (2006) summary of institutionally specific retention research A comparison between survey and institutional database methods.Research in Higher Education 48(4) 435? 451. Dowd, A. (2004) Income and financial aid effects on persistence and degree growth in public colleges Education Policy Analysis and Archives, 12(21). Herzog, S. (2005) Measuring determinants of student return vs. dropout vs. transfer a First-to-second year analysis of new freshmen Research in Higher Education 46 Immerwahr, J (2003) With lambskin in Hand High School Senior Talk about Their Future. NCPPHE (8) 883? 928. Lunceford, J. K. , and Davidian, M. (2004) Stratification and weighting via the propensity score

Imaginative landscape Essay Example for Free

Imaginative landscape EssayMelbourne is the united nations of Australia, the ethnic mosaic that acts as a terminal betwixt multiple worlds. Spr let oning from the heart of the city, Russel Street boasts Greek taverns adjacent to Italian pizzerias sandwiched between sushi bars. Turning left from Russel Street we reach a new gate at the terminal, little dispatch street- as if a slice of China had been uprooted and planted right in the middle of Melbourne city.We devour ethnic music festivals where the drums of Africa and the didgeridoos of the indigenous filter into the streets, a musical harmony that proudly demonstrates our ethnic diversity visit Federation Square during the Indian food and wine gala, the orange, green and white flag was raised noble while the smell of coriander and cardamom filled the air. Emerging from the shadows of the streets a wrinkled and deprived sr. man wearing a bindii on his forehead approached a young teenage girl sipping on a big bowl of yellow curry. Pleading for any spare change, the teenage girl alone when turns just about and mutters under her breath, dirty taxi drivers.The incongruity of that picture will always be engraved into my mind. This teenage girl h dodderys insight into the daunting truth of our generation. Our recreational interest in cultures acts only as a mask to hide behind when accused of racial in proficientice. This food and wine mentality has evolved the disreputable Im not racist I have a black best booster amplifier to the now more common Im not racist I love Nipponese hand rolls. We are beginning to consume cultures just as we consume products.With a selfish and futile agenda, we dive into multiculturalism on a superficial level. If we are ever going to tackle this racial divide, we must dig deeper than music festivals and miso soups and generate a genuine respect for their peoples interests. This year we have had a quite a confronting and raw insight into Australias racial in border ver ifying you wear thint have to dig deep to uncover the underbelly of racism in this rural area. In March, a young 13-year-old girl was scrutinized and castigated for calling aboriginal player Adam Goodes an ape at not just any game, but the dreamtime aboriginal reconciliation game- the irony is tragicomical.No matter how much try to lead this girl culpable for her actions she is sadly just a by-product of generations of hidden racism in this countryand its time we point the finger of blame tothe mirror. We hear it all the time- On the streets, with our friends and it occasionally s flanges out while we are with our families. The joke as we try and cover it up , the joke that was harmless period of play and was not meaning to offend. However, in Cronulla 2005, these jokes quickly became the vehicle for 26 injuries and 42 arrests in what would be know as one of Australias worst racial driven riots. Over 5000 locals joined together to profess against recent attacks by Lebanese gang s.These protests soon rifle a purge for locals to unleash their inner racism. SMSs such(prenominal) as Just a reminder that Cronullas 1st wog bashing day is still on this Sunday circulated around the town, believing to have instigated the crowds. Our cultural music festivals and ethnic celebrations will sadly no longer contain this ugly blemish with which Australia seems to have broken out.Last November respected Aboriginal leader and former delve candidate Tauto Sansbury resigned from the ALP because he lost faith in the party, which he says is dismissive of indigenous affairs and has in it a big element of racism. Continually side tracking aboriginal projects Sansbury contests that the ALP only provide lip service to the Aboriginal community.We can no longer audaciously showcase our cultural events without concurrently supporting them behind closed doors. However with every new problem, no matter how difficult, comes a solution. maybe Rachel Perkins had it right with her musi cal drama that depicts aboriginal tracker, Albert attempting to help a reluctant white family in purpose their daughter, Emily. Perkins uses Emily as the symbol for purity, running through the flowers and innocently waving at Alberts family.However, with a family a exchangeable the Ryans there is no doubt Emily would have grown up to be just like the 13 year old girl at the dreamtime match. Perkins emphasizes the love and youthfulness of children, proving to our generation that they are our only hope if we are to nourish a truly tolerant country.We can no longer depone on our festivals and worldly terminals to carry us through racial equality. We must actively have tolerance and a general interest in the needs of our Australian community. We have thirteen year olds calling Adam Goodes an ape, and national celebrities making racist jokes on air. And no matter how many another(prenominal) times McGuire pleads it was a slip ofthe tongue Im afraid to say that this slip has become an endemic in Australian society.

Hell Hath No Fury Like Medea Scorned Essay Example for Free

Hell Hath No Fury Like Medea detest EssayIn Euripidess Medea, retaliate can lead to cataclysmic actions. This theme is a central go away to the tragedy, mostly because it pops up time and time again. Euripides, through the use of subject, makes Medeas desire for revenge seem conceivable. non only has Jason left(a) field her by marrying Creons daughter, but Creon has exiled her from Corinth because she nourishes rancorous ill will toward Jason and Creusa whom he intends to protect (Euripides 92). The protagonist is left with ultimately nothing and blames her misfortune on Jason. Throughout the play, Medea is described as a very stubborn and passionate woman who will cheque at nothing to serve her sweet revenge. The death motif supports Medeas theme of revenge because it foreshadows her plans for vengeance. Medea shows the horror that can come when a person lets desire for revenge radiation diagram ones brio.Death pops up very early in the play, when death is Medeas wis h (87). She explains how she wishes death on herself, her enemies, and her children. She could commend of nothing but the death of three persons (96). This foreshadows her plans for revenge because she eventually kills Creon, his daughter, and her own children, leaving Jason with nothing. Medeas plan for revenge starts with her children delivering a golden wreath and cloak that is cursed to burn the wearers body to death to Jasons new married woman Creusa.This leads to not only the death of Creusa, but also her father, Creon. Although Medea has caused much damage and havoc, her vengeance does not stop there. She wants Jason crushed, boneless, and crawling, and she wants to sever all ties with him (119). She claims that as long as my children live I shall be mixed with him (120). This brings her to her closing and most destructive act of revenge she kills her own children therefore leaving Jason with no wife or power.Ultimately, Medeas theme of revenge is supported throughout the t ragedy and ends with Medea coming out victorious yet left with nothing to live for in her life. Death is brought upon multiple characters and is mentioned multiple times throughout the play. Euripides, by utilise theme and motif, sends a clear message that revenge can seem to control ones meaning of life and leave a person empty and with nothing except for a rancorous spirit. Medea ends with the protagonist exiting, carrying her at peace(predicate) boys with no home, family, or a reason to live. The protagonists need for revenge leads to irreversible destructive actions that not only leave Jason with nothing, but Medea as well.

Serving in Florida Essay Example for Free

Serving in Florida EssayShe admires her, educated tongue, her graceful walk, her ability to swoon a listener when she reads, her success, her communication skills where she skillfully varies the bearing to she talks to depending on who she is talking to. 3. She is ashamed because she fails to use the seemly verb and verbiage which in her eyes is disrespectful. When they talk with each other it is if they were paternal sisters separated only by education. 4. Their first meeting was not only at Mrs. Flowers house but that this meeting was filled with aromas of pertly cooked feed (tea cookies), the cold taste of lemonade on the palate and an atmosphere laden and rich in success. It was the alike of attending church and attending church made her feel comfortable and so did Mrs. Flowers. This all influenced her because she intimate that the person she liked, liked also liked her and this impressed her, and that coupled with all of the physical senses she now matt-up the emoti onal ones as well.And this would develop her into her mentors way of life. Answer to questions 1-4 in the Close Reading and 2 in the Writers Craft. 1. Para. 4 The aftermath of an historical hurricane. the smell of a dead citypara. 6 this new urban landscape. 2. Urban floodplain depicts the initial encounter to what the author sees and of which is just the surface of what to come in the latter part of the essay and segways into the Life after Katrina . 3.In Starting Again he depicts how the roughly basic necessities are being established and provided to re-ignite and revive the once normal daily activities by way of the Salvation Army bringing primordial needs to the workers who will then bring back residents which then bring back the businesses and so on. He includes this because he notes that after destruction comes the re-building Still, destruction on a biblical scale also offers Noah-like opportunities for restoration after the flood . 4.I would define it as a person who po ssesses this eco-geek title as someone who is ecologically friendly, and an environmentalist who is also a tech-savvy academic in the intellect society of foremost thinkers. Writers Craft. 2. I get out of my car, half suspecting the sweet, decay smell of death , the main sewage plant, reeking of mold and rotted cat food. He brings clarity and vividness which brings sympathy and association to the five senses to which the reader can identify with.

Basic Cash Management Process Essay Example for Free

Basic Cash Management Process Essay all(prenominal) company puke be viewed as a gold pool into which funds move from divers(a) sources. Several techniques ar used to speed the collection of such funds. Conversely, capital flows out of the pool for payables and another(prenominal) disbursement reasons. An important aspect of currency management is to control tightly both cash inflows and outflows. When cash inflows exceed cash outflows, surplus cash builds up. This surplus can be used to repay debts or for investment in marketable securities. Alternatively, when outgoing funds exceed the inflow, the firm must raise money by borrowing or by selling some marketable securities. THE CONCEPT OF FLOATA cash managers job is to make payments to others as slowly as possible and to convert into cash or clear payments trustworthy from others as quickly as possible. The reason is foul up, the most important element of cash management. Float is the amount of uncollected funds movi ng through the financial transfer frame. It trys up as the difference between the balance shown on a firms schooling account and the balance on the banks books. For example, suppose a firm writes, on average, $100,000 of checks daily. If it takes four days for checks to clear and be deducted from the firms bank balance, the firms own books provide show a cash balance that is $400,000 less than the banks records indicate. The firm has the use of these funds, called disbursement burn out, as long as this situation persists.On the other hand, the firm loses the use of check-clearing mishandle one component of collection drift on the checks that it has deposited in its account but that have not yet cleared. Suppose the firm deposits $90,000 in checks every day, and these checks clear in three days on average. The firms books then show cash balances that are $270,000 larger than the banks books indicate. Thus, the firms net float the difference between its $400,000 disbursemen t float and its $270,000 check-clearing float is $130,000. This means that the firms developed cash balance is $130,000 greater than its recorded cash balance. The firm can invest or other spend these excess funds. The float on an individual item can be mensural in dollar-days and is calculated as the amount of the check multiplied by the number of days of delay until that check clearsAlternatively, the average daily float can be calculated as the average daily revenue multiplied by the average delay in collecting each dollar. The average delay in collecting a dollar equals the total dollar-days of float divided by the total amount received during the period or Average DelayThe existence of float lies at the core of every system designed to accelerate, decelerate, or control corporate funds. By reducing collection float, the corporate treasurer can accelerate cash flow and enhance the return on current assets. Similarly, corporate cash flow may be improved by increasing disburs ement float.The value of decreasing collection float or increasing disbursement float is tied to the opportunity cost of funds. It can be measured as Value of Float = Dollar Amount of Float quantify Time meters involution Rate For example, suppose a firm can reduce the collection time on $5 million of receivables by three days. Assuming that it will invest this money at an annual pertain rate of 10 percent, it will earn interest at a rate of .10/365 per day on the $5 million. Therefore, the value of a three-day simplification in collection float is $5,000,000 times 3 times 0.10/365 = $4,109.59If collections ordinarily average $5 million daily and the company managed to reduce the float permanently by three days, it would then be able to free up $15 million in functional capital. At 10 percent interest, this reduction in float is worth $1.5 million ($5,000,000 times 3 times .10) annually. Using a 10 percent discount rate, the present value of this permanent reduction in float i s $15 million ($1,500,000/.10). Reworking this example with a different interest rate, say 6 percent, reveals that if the company can permanently free up $15 million in working capital, its shareholders will be $15 million richer ($900.000/.6), regardless of the interest rate. In other words, the value created by a permanent reduction in float is independent of the interest rate.Collection FloatCollection float is the time that receivables spend in the process of being collected. It consists of the following four elements1.Invoicing float is the interval from the time a company creates an invoice and mails it to the customer until the customer places the payment in the mail. During this phase of the collection cycle, the cash manager has no control over the funds. 2.Mail float, the next phase in the cycle, is the time taken by the U.S. Postal Service to deliver the customers check. 3.Having received payment, the company experiences processing float, the flow of the check through the companys history system on its way to be deposited. 4.Finally, there is check-clearing float. This is the time it takes to clear each check deposited. Invoicing float may be reduced only by changing the payment terms. The other three types of float are controllable. A.2 discusses the various means to accelerate the collection of funds. Exhibit A.1 illustrates the various types of collection float.

Fast Food Essay Example for Free

degenerate Food EssayDo you deal to eat close regimen Nowdays peoples lives are becoming quicker and faster. Because of a unfaltering schedule, many people decide to eat fast fare. Fast aliment is a western food for thought. Fast food refers to any poor nutrition food that is easily prepared. Fast food may involve chips, hot pies, sandwiches, burgers, kebabs, pizzas, soups, and salads. It also includes drinks, for instance, milkshakes, and soft drinks. Fast food has advantages and disadvantages. Some of the advantages of fast food are that fast food is cheap, time saving, and quick. Fast Food Saves TimePeople can order fast food on their way to or from work, without ever leaving their car, which is drive thru. Fast food is also intentional to come in small packaging, So that people can consume it while traveling.Light on the Wallet Its means Eating fast food can save a lot of specie for large families, students and anyone else looking to eat out without breaking the bank. Many fast food chains wish discount menus with foods costing. Customers also avoid having to leave a tip when they choose a fast food establishment over a typical restaurant.Easy to find place Some of the most everyday fast food chains include McDonalds, KFC, Burger King, Pizza Hut, Dunkin Donuts, and many more.Despite of having many advantages, fast food has many disadvantages including obesity and different kinds of diseases.Obesity Extra calories can lead to being overweight or obese. As we know children nowadays like to eat fast food. So the percentages of obesity among children increase from course to year.With obesity come other problems like high blood pressure, the increasing of cholesterol and other related diseases of the heart that can lead to heart attack and many more serious diseases.Fast food has advantages and disadvantages. Some of the advantages are that it is easy, quick, and inexpensive. On the other hand, some of the disadvantages are that it causes obe sity and different kinds of diseases. Eating fast food is like playing with our health and if we lose our health neither the money, nor the time can grow it back.

Nevada Policy Scenarios Essay Example for Free

Nevada insurance Scenarios EssayIn light of population growth, Nevada continues to seek new resources for water consumption.Options include working with farmers and states much(prenominal) as California, Arizona, Idaho, and even the Country of Mexico. on that point argon also various Lake Mead projects that could supply the involveed water, as well as conservation projects within the state of Nevada. Dry winters generate left several occidental states in a drought including Nevada. So Congress passed the Act of July 26, 1866. This act was the foundation of subsequent occidental water law beca exercise it recognized the common law practices that Ameri burn settlers in the new territories had already format in place. The law is as followsBy priority of possession rights to mathematical function water of mining,agriculture,manufacturing, or opposite purposes, have vested and accrued, and the same are recognized and acknowledged by the local customs, laws and decisions of c ourts, the possessors and owners of such vested rights sh tout ensemble be maintain and protected in the same and the right of way for the construction of ditches and wadals for the purposes herein specified is acknowledged and substantiate but whenever any(prenominal) person in the construction is injured or damages should be liable to the party. However the agencys policies have created economic distortions and environmental damage. (Edwards, 2009) (Bowers, 2005)Works CitedBowers, M. W. (2005). The Sagegrush State.http//www.downsizinggoernment.org/interior/cutting-bureau-reclamation. (2009).Exploitation of Nevada ResourcesThere are many an(prenominal) resources in Nevada that multitude oer use. For manikin, water, solar, and mining. Here are some reasons why and how we over use them. Water is a very important resource that is over use all over the world. We exploit this resource by washing our car to often or watering our garden daily. wherefore does our car always need t o be sparkly clean or do we really need to water our garden every day. We may not realize how often we use water, but we all need to be a little more(prenominal) responsible when using the water, we need to think of our proximo and make the water last. Second, a very important resource is our solar and solar panels. So many of us leave our lights on when we are not even using the lights. If Americans would use solar animation correctly than Nevada would have the possibility to run low on it.Another way we all use solar energy is by leaving our plugs in at all times when it is unnecessary and we do not even need the plugs in the circuit. This waste energy and money. So be smart on how you use solar power. Finally, mining is Avery important part of our life. Without mining we would not have many metals that we use for technology. We need to be responsible with our mining because of the environmental impact on our land. A highly example that is happening today is the Telsa battery f actory that is being built in Reno. They are going to tap the lithium from Nevada. Hopefully it will be mined responsibility and not with economic thoughts in thought only. (Michael W. Bowers, chapter 11) Alternative Sources of Energy in NevadaAlternative energy encompasses all things that do not use dodo send aways. Alternative energy sources are widely available and environmental friendly. They cause little or no pollution. Solar energy is one of the utility(a) energy sources that are used most widely crossways the world. There are two kinds of solar energy. mobile solar energy and passive solar energy. Active solar energy uses electrical technology and mechanical technology. Passive solar energy uses duration and the cheerfulnesss rays. Wind energy uses the power of the wind to propel the blades of wind turbines or community with income windmills. The rotation of the wind turbine blades is converted toelectricity by means of an electrical generator.Wind Power produces no pollution. hydroelectric power comes from the potential energy of damned water driving a water turbine and generator. Gases, oil, and fossil fuels can be replaced by feces and urine. Feces contain methane, a colorless, odorless gas that could be used in the same way as natural gas. Now, lets not forget the urine. Scientists are looking for a way to make the worlds first urine powered fuel cells. It would be a viable way for astronauts or military personnel to produce power on the go. Those are just a few ways people could use alternative energy. Using alternative energy is simple and hands-down. It does not coat extra money, it saves money and energy. This is just a few easy and cheap ways to save money and use alternative energy. (http//www.altenergy.org, 2013)Works Cited(2013). Retrieved from http//www.altenergy.org.Allied Nevada. (2013). http//www.alliednevada,com/properties/hycroft-mine-exploration. Bowers, M. W. (2005). The Sagegrush State.http//www.downsizinggovernment.org/i nterior/cutting-bureau-reclamation. (2009). NGE. (2014). http//www.nevadaexploration.com/. gone and Present GamingAs the gambling casino industry brings in the community with income and tourism, there are more and more countries legalizing and liberalizing this industry. However, the expansion of the casino industry depends on the ability to agree credit to guest. In Nevada, the casino credit accounts for more than fifty percent of the revenue generated by games in the states larger casinos. (Auguilera, Rubinstein, and Reid, 2000) Steve Wynn Resort did not start to conduct the Wynn Resort until the law allows casinos to grant credit to patrons in 2004. It is obvious that the ability to grant credit is important for the profitability to casinos. However, without proper regulation, it is harmless to society to granny credit for swordplay (Eadington, 1987.) Nevada is not an exception. With a long history of operating the casino industry, it was until 983 that the Nevada legislature erased the century of court decisions holding that play debts areunenforceable.However, casinos still have to do background checks strictly before granting credit to patrons. Although the two jurisdictions have put much emphasis on controlling the credit extension activity. In the United States, Nevada, the gambol industry is more mature so that credit extension to patron is more strictly adjust by Nevada Gaming Control Board. Even though Nevada had a long history of developing the gaming, it was until 1983 that casino credit extension is allowed. Later in 1991, it was amended that A credit instrument accepted on or after June 1, 1983 and the debt that the credit instrument represents are valid and may be enforced by legal process.(Citation law 79) We have learned that casino industry is not the common industry that the operators can pursue for profit maximization. This industry creates job opportunities and revenue to the community and government yet not without any side effect. Besides the legal framework, in order to minimize the social cost from casino credit, in my opinion, the jurisdiction needs to develop sound and safe banking system before legalizing casino credit activities. On the other hand, in Nevada, the casino industry has reached its maturity. In conclusion gambling was re-legalized in 1931 as gaming expanded in the 1960s, the casino industry remained geographically isolated in the state of Nevada. Nevada has potentially grownup where visitors spend over 25 billion on gaming monthly, this does not include shopping food, etc. Without gaming the unemployment rate would be outrageous. All these casinos bring so many jobs, and so many people around the world will continue to come join the fun in Las Vegas at to the lowest degree once before they die. (http//www.americangaming.org/newsroom/specches-testimony/gaming-industry-past-present-future, 2014)Works Cited(2013). Retrieved from http//www.altenergy.org.Allied Nevada. (2013). http//www.allie dnevada,com/properties/hycroft-mine-exploration. Bowers, M. W. (2005). The Sagegrush State.http//www.americangaming.org/newsroom/specches-testimony/gaming-industry-past-present-future. (2014). http//www.downsizinggovernment.org/interior/cutting-bureau-reclamation. (2009). NGE. (2014). http//www.nevadaexploration.com/.

Speech - Global warming Essay Example for Free

Speech worldwide thaw EssaySpecific purpose To inform the audience about some rears of orbicular thaw so that they are able-bodied to discuss the problem surrounding the world-wide warming after my speech. introHumanity is conducting an unintentional, unrestrained and globally perversive experiment whose ultimate consequences could be second only to atomic war The human being race is responsible for the biggest testing in history an experiment to see what exit happen to our health and the health of the planet when we make dreadful changes in our climate. This is not a decreed scientific inquiry. It is an enormous change in the Earths environment, and we are gambling our childrens future on the results. Our experiment is called global warming, and it is changing our tune throwing out of balance a delicate system that almost took billions of years to develop. Global warming is a serious problem that goatnot be ignoredI. Preview Explaining the pith of global warming, exhibit of global warming and the effect of the global warming .II. Main pointsI. Meaning of global warming Generally, the global warming means to warming the global either by human being or by the environment but the intricate meaning is the increasing temperature of earth. Some scientists like to mention the global warming as green house effect. Global warming has reached a level much(prenominal) that we can put with a high degree of confidence a relationship between the green house effect and the observed warming. (1)II Cause of global warmingA. Global climate is changing because of the buildup in the atmosphere of carbon dioxide (CO2), methane, nitrous oxide (N20), and the CFC (powerfulgreen house gases as well as destroyers of stratospheric ozone).(5)B. Another effort of the global warming is green house effect. About 30 gases produced by human activity brace been identified as contributing to the green house effect.C. The US Government has acknowledged for the first metr e that man-made pollution is largely to blame for global warming (4). Emission of Co2 and other ill gases from the man made factories and industries affects the ozone layer of the earth and contribute to the global warming.III. Effect of the global warming nonentity would want to live to see the day when global warming directly effects our life. Not since the crisp end of glacial climates a little over 10000 years ago have temperatures changed as much, or so rapidly. The next century may therefore see large impacts on the human economy, with the first signs already upon us (3). We can broadly divide the effects into three major categories as follows.A. Rise of sea levels Rising global temperature are expected to raise sea levels. New calculations aim that glacier melt alone would be responsible for a rise of 1 to 23 cm in sea level by 2100.(6)B. Effect on ecosystem Global warming are effecting the natural ecosystem such a way that in future more and more plants and animals will have to permanently emigrate to find a suitable habitat and some one will not be able to move fast enough. Scientists have predicted that species loss could be as high as 20% in sensitive ecosystems such as northern Canada and Southern Australia.C. Health threat Since the global temperature is rising, more shop and more intensive heat waves could result in more heat-related deaths. These conditions could also aggravate local line of products quality problems, already afflicting more than 80 million Americans. Global warming is expected to increase the strength geographic range and virulence of tropical diseases as well.(2)III Conclusion I have mentioned the meaning of global warming, cause and effect of the global warming at length.A. I think everybody just can realize that there is no manner in which a complete and sudden stop could be put to global warming, but the rates at which it is taking place could be reduced.B. I wish there is a quick solution on hand.

Explain How the Understanding of Peace Is Expressed Through the Sacred Texts in 2 Religious Traditions Essay Example for Free

Explain How the Understanding of Peace Is denotative Through the Sacred Texts in 2 Religious Traditions EssayBy looking into their sacred texts and precepts on pacification, we ordure gain a valuable insight into how these religions explain stillness. The teaching of peace is central to Christianity. They recitation the sacred text of the bible, mostly the New Testament with emphasis on the Gospels as the stem for teachings on peace. The New Testament introduces peace as a virtue and identifies it as a primaeval element of God. Christians use deliveryman example to illustrate the ideal modeling for peace in their lives. This model allows for adherents to understand the peace of God by dint of the gift of the Holy Spirit and peace in relationships whereby Christians be expected to work in harmony with others in crop to achieve peace As livelinessy as this the teaching on war and peace sock your neighbour as yourself. (Matthew) and the teaching on peace and justice are both exemplified by Pope John XXIIIs flavour that there can only be peace if there is justice. The Christian teaching on peace revolves around the covenant relationship between the adherent and God.This peace is given by Christ and is shown in the sacred texts of the New Testament My peace I leave with you, and is described as one of the fruits with the spirit. (Galatians). the Nazarene tells his followers that in me you may have peace, (John) suggesting that the concept of spiritual peace is embodied in the teachings of Jesus Christ. The importance of peace is clear in the Beatitudes were Jesus stated blessed are the pure in heart, for they shall see God. Christians believe that through baptism they have been called to follow Jesus as their model in keep.By following his example, Christians acquire peace by obeying the commands of Jesus and therefore the principle teachings of Christianity You must love your neighbour as you love yourself. The bible states that Christians c an achieve peace through the specific teaching of Jesus to forgive those who have wronged you. If he wrongs youyou must forgive him. (Luke). Forgiveness and compassion is at the heart of the Bibles message. Further to this, Christians can achieve peace through their practice of man-to-man and communal prayer.The Christian biblical view on peace is one that demonstrates the idea that they should work for it. Through the beatitudes, Christians are encouraged to be the peacemakers in society. Blessed are the peacemakers for they will be called the children of God. Further to this, Christians believe in the sanctity of life through the covenant of the 10 commandments which state Thou shall not kill. Peace is work of justice and the mental picture of charity. In the case of conflict, Christians resort to the idea of violence being a last resort and imply to the Just War theory in order to determine whether conflict is applicable.The bible teaches adherents to promote peace on an i nternational level, aiming to work for peace, justice and reconciliation. Islam like Christianity was a religion founded on the virtue of peace. Islam is referred to in the Quran as the paths of peace and it is taught that peace must always be actively sought out by Muslims. The Quran sees reconciliation as a basic stance and states that Allah abhors the disturbance of peace. Muslims too believe that there can only be peace if there is justice.In Islam, peace takes a variety of forms. It is seen as a quality of personal tranquillity and fulfilment bestowed by Allah to reward submission. This surrender of mental and physical cultism begins with the concept of Dhikr, the remembrance of Allah in all aspects of Muslim life. The Quran states that In remembrance of God do police van fins satisfaction. This concept is embodied by the 5 pillars of Islam. Through the Salat, attention is drawn to Allah, marginalising distraction in order to devote more fully to the divine.Sawm and Zakat il lustrate physical sacrifices for Islam which allows the adherent to appreciate Allahs role as of life. The Hajj focuses on morality by allowing the adherent o come closer to Allah in their individual search of inner peace. Along with this, the study of the sacred texts of Islam, the Quran and Hadith equips adherents with necessary theological understanding for a meaningful life of submission which in turn brings peace. This study allows Muslims to understand peace being a reward for following the teachings of Allah and his prophet Mohammad. Peace be upon you because you have persevered. Another concept of achieving peace is through collective worship. It encourages commitment in the struggle against the greater Jihad. Like Christianity, Islam encourages adherents to strive for peace. Both typify the decomposable relationship between religion and peace. The standard greeting to another person in Arabic is As-Salamu-Alaykum (Peace be with you) (Quran), which encourages Muslims to Pr omote peace among men. (Sura). There are various organisations in Islam that promote peace.E. g. The Islamic Conference which promotes mankind peace and safeguards the interest of the Muslim world. The understanding of peace throughout both Christianity and Islam has been influenced by their sacred texts. It is in the end through the interpretation of these texts that adherents learn the values of peace. They all demonstrate that peace is not merely the absence seizure of conflict, but is also a complex intertwined system of teachings and that there are various avenues to achieving the ideal state of peace.

Ethical Decisions Essay Example for Free

good Decisions EssayEvery individual is baptismal fonts with honest decisions every day in both their soulfulnessal and nonrecreational lives. To avoid making wrong decisions, one mustiness(prenominal) know what leads to pathetic decision making. at a time a person knows what leads to the poor decision, they must find ship canal to resist making an wrong act. A person cannot make the right(a) choice if they do not know how to avoid it. A leader must also know how to inspire honest decisions within their stave. This paper covers carriages to avoid making poor decisions and ways to making ethical ones. Poor Decision CharacteristicsWhile there are many ways one can be ethical, Mallor, Barnes, Bowers, Langvardt suggest there are three essential features one makes when a poor decision is made (1966/2010, p. 115). The fist common mis hold back of poor decision-making is when one forgets the goal that was preceding(prenominal) set by him or herself or the institution . A person or the memorial tablet must take note all of their goals in mind when making decision, and many times individuals forget these goals. Overconfidence is another trait of poor decision-making. One aspect of overconfidence being that nobody will notice a poor mistake made for correction later. For example, a manager may take a few dollars from the production line expecting to put it back later and then a few more and later still more. further tomorrow never comes and out front long, that first few dollars turns into hundreds or thousands. In the organization of my employment a small lend company as well as the owners stock car team on the side exists.The loan company sponsors the racing, and a year ago, the organization moved from the Midwest to the heart of NASCAR country. Once the owner arrived, he decided to buy the best equipment for the race team using funds from the loan company. While the spending spree may have been ok in the past, the owner did not take into account that need of hiring and training of new employees. When the new employees made poor lending decisions, combined with his spending, the organization almost went bankrupt. The other aspect of overconfidence is confirmation bias or wemust be doing things the right way because all has gone well in the past (Mallor et al., 1966/2010, p. 116).The overconfidence shows in the example of the overspending by the owner of the organizations statement Oh, it will all work out, because it always has. The last trait of poor decision-making occurs when the issues are too complex and not realized for their complexity. Individuals may not realize the complexity of the issue and underrating the issue. In the lending business, should we as an organization not know the laws of each state when it comes to lending, we can face serious legal issues should we make a loan to a resident of a state in which short term lending, such as we do, is illegal.Resisting Unethical ActsResisting unethical acts, many times, is easier said than done. In localise to do so, a person must first recognize that what they are about to do is unethical (Mallor et al., 1966/2010, p. 116). The first way to avoid making an unethical decision is to buy some time before acting. An individual must take some time, analyze the situation, and if need be, find other ways to go through the task at overstep without being unethical. The next tactic is to seek out back up from a mentor or support group. While an individual may not have the ethical response to a problem at hand, many times others will.There have been many times when I have sought the advice of others prior to making a decision, which I think may be unethical. employ the previous example of making a loan to someone in a state in which it is illegal, I may ask the advice of a co-worker before I make the loan. The last way to resist making an unethical act is to find a better solution in which everyone wins. This goes hand in hand with one buyi ng some time before acting upon an unethical act. Analyzing the situation, and getting all the facts may lead to a decision in which one makes an ethical decision go meeting the requirements of the direction one has been given.Leading EthicallyWhen leading other individuals, it is imperative that one be ethical themselves, in order to lead ethically. A person, who is unethical, is going to inspire unethical behaviors in others. When members of an organization see that nothing happens to their leaders, others will fallinto the same unethical behavior and rationalize that what they are doing is ok as well (Mallor et al., 1966/2010, p. 119). Leaders must set the example of ethical behavior for others. Leaders must also broadcast ethical values of the organization to the staff.How can an individual know what they are doing is unethical in the eyes of the organization, if they do not know what is expected of them? The leader must continually communicate to the staff and remind them of what is ethical behavior. Another way to lead other ethically is to reinforce ethical behavior in the staff. When a leader sees an ethical decision made by a staff member, recognize their action. This will help that employee continue to make the right decision, and show others what is ethical behavior.ConclusionIn order to be ethical, one must know what makes ethical and unethical decisions in their lives. Recognizing what makes an unethical decision, and ways to avoid making them, will help one to makes the right choice. Analyzing the situation, weighing other options and alternatives will help one to make an ethical decision. For a leader, these tools will also help their staff make ethical decisions as well.ReferencesMallor, J., Barnes, A. J., Bowers, T., Langvardt, A. W. (2010). Business law The ethical, global, and e-commerce environment (14th ed.). New York McGraw-Hill Irwin. (Original work published 1966)

Analysis Aviss Existing Marketing Strategy

Analysis Aviss Existing foodstuffing StrategyAvis jump up at Vietnam marketplace from June 2009. They stand at unity of leader positions in the gondola lease industry. Avis is forever confident that they would form to clients a consistent lavishly quality and recognizable benefit with our dedicated team of employees1. In Vietnam market, Avis is ontogenesis tremendously deuce fields which argon short term leasing and long term leasing.In this report, I result abridgment Aviss animate merchandise schema and determine creation process by merchandising mix (4Ps) to help stakeholders to have an over run into round reinforcements and disadvantages of Aviss marketing system. From the research of Avis that I showed at previous part, I would give the comp whatsoever recommendations astir(predicate) their marketing strategy to increase their market mete out, profitability,value creation, and sustainability.CUsersHIEPCTDesktopabout_avis_1.jpgINTRODUCTIONAvis forever and a day has been known as a strong brand name in the world. They have much than 3000 exp mavennts in Europe, Africa, the Middle eastern and Asia and 2000 offices in the United States, Canada, Australia, New Zealand and the Latin America/Caribbean region.In 1970, the jump office of Avis was undecided in Asian in Hong Kong. Through 10 classs, Avis developed steadily with umteen newly locations in Singapore, the Philippines, Pakistan, Malaysia and Ind geniussia. Recently, the company opened more(prenominal)(prenominal) operations in India, China and Taiwan in 2007. Avis realise that Asia is a actu everyy potential market, so that they develop their earnings king-sizeger and bigger in here. At the moment, Avis has over 235 offices in Asia in countries belowBangladesh*IndonesiaMalaysiaSingaporeBruneiIndiaMariana IslandsSri LankaChinaJapan (Sales Office)PakistanTaiwan (Sales Office)GuamKorea (South)PhilippinesThailandHong KongMacauSakhalin (East Russia)VietnamAt present, Avis seems to be the most popular multinational gondola car lease brand in Asia with more than 34000 cars and about 2500 staffs in all operations. Long term car leasing is a type of phone line which Avis want to focus on. The variant of leasing has many special benefits and operate which the company would bring to nodes when they adopt it.Current Situation of AvisAccess the existing marketing strategy of AvisI would analysis 4Ps to identify the existing marketing strategy of AvisElementsAviss long-term car rental run mathematical product ( callfulness)If you implyiness a car in Vietnam for an extended period of date (1 year or more) scarce do not wish to commit yourself to sullying one therefore Avis car leasing is for youAvis croupe bring to customers benefits and servicesLower monthly payment comp bed to car rental choice of your preferred fomite make, model, color and specsUse of a professionally trained English discourse Avis driverConvenience insurance, road tax, servicing and maintenance all taken care by Avis free replacement vehicle during vehicle servicingAccess to a dedicated Avis Car Leasing Account theater directorComplimentary 24 Hours breakdown assistanceExclusive worldwide Avis car rental discounts for travel and dwelling house leave2Place (Distri only whenion)Avis has over 5000 locations in the world and they have two offices in Vietnam market.PriceAvis is one of the strongest brand names in the field and their services are always standing at the top, so that their price stomachnot cheap.PromotionAvis is a popular brand name, so that they always receive many attentions from media although they dont need to promote too much. On the some distinct hand, Avis in any case advertise their services on social networks akin FacebookIt passel be seen easily that Avis is using differentiation marketing strategy after analysing 4Ps.http//www.unconsultancy.com/wp-content/uploads/2010/06/generic-strategies.gifThe marketing strategy of the company is differentiation that means Avis want to make differentiations in the Vietnam market, to compare with their rivals.As can be known, Avis not save can bring to their consumers many choices of luxury car which includes benefits and spicy quality services, and also can construct round special package services for customers in entertainment and business such(prenominal)(prenominal) as Gold Package, capital of Vietnam tour package, Avis Vietnam luxury Halong Bay cruise package. They are magnificent services to help consumers to visit wonder places or tourist destinations of Vietnam. Especially, Avis has list of all golf courses in Vietnam to give customers to choose and they also are the leading cruise companies in Vietnam jointly offer you the high life Halong Bay Cruise Package.In US market, Avis apply the differentiation marketing strategy to develop as well. As can be seen, Avis in US has not plainly given care rental but also bought their car and they have a s ervice to make their customer interest in which is ultimate test drive. The service gives consumers chance to try driving a car before they define to buy it with many benefitsThousands of low-mileage, late-model vehicles for saleMore than 75 well-maintained makes and modelsTake Avis Ultimate Test Drive for two hours or up to 3 daysLow, pre-posted pricing no negotiationTry before you buy3In my opinion, its really a good marketing strategy which is different and can attract customers scrape to Avis.Identify the value creation progress of AvisI would use value chain to analysis value creation progress of Avis VietnamInbound LogisticsAvis is exist and developing through with(predicate) many years, so that the relationship between the company and car suppliers or partners is very good. However, there are many Vietnams automobile taxes which are very high. Therefore, Avis should concentrate more about this point to reduce the cost.OperationsResource inputs are not only luxury cars. P eople are a resource especially in service industries. Therefore, Avis trains staffs to build bank consumer relationships by the premium service.Outbound LogisticsAvis product their services through network operators and system of offices in the world. The customer can book schedule by internet or offices. Any car was test cautiously before serving customers.Marketing and SalesAvis group uses advertising on network social manage Facebook, promotions, etc to inform customers about their services. Besides that, Avis builds belief of customers by providing best service and allowed them to segment the market effectively.ServiceAvis supplies the best services to customers and the addition benefits with it. It is discount, insurance car or monthly check, repaired car, and so on foresee activitiesProcurementAcquire the resource inputs to the primary actives Avis always supplied quality cars for their services. In addition, the company will be preferred to pick up the customer at airport by Vietnam airline or standard tourist transport contacts from Vietnam national administration of tourism4.Technology developmentIn my opinion, Avis certainly had some research about Vietnam market and assume of Vietnamese people. Therefore, they made a different thing with other market which is car rental including driver. In addition, they also dont buy their car at Vietnam market comparable others.Human resource managementAvis always hide good drivers who even know to speak English. Avis always want to ensure about their quality services so that the attitude of employees is very important. Avis usually trains them guardedly and also provide the chance to employees study and learning to develop their skill.Quality ManagementAvis confide that incorporated sustainability can only be effective if it embraces all steps of the value chain. This is why the Avis not only sets the highest standards for itself but also expects suppliers and partners to meet ecological and social st andard.Competitive advantageResource based view (RBV)Hollensen, S. (2003) defined that long term free-enterprise(a)ness of a company depends on its resources that differentiate it from its competitors, so that the first step, I would analysis tangible resource and intangible resource of AvisTangibleThe quality of Avis car rental. strike more 5000 locations in the world. In Asian, Avis has over 34000 luxury cars for leasing and a medium-large human resource with 2500 employees. impalpableStrong brand name in the world.Avis has research about Vietnam market before jumping up. run through in car rental business through many yearsSpecial services for any locationsSkill and knowledge of employees.Avis has been active in this field for over 40 years, so they have a lot of experience in the car rental field. In addition, the core competence of Avis which is created by the conspiracy of all tangible and intangible resources above, Avis would have a big competitive advantage in Vietnam ma rket.Market oriented view (MOV)There are three main elements of environment which includes customer, competitors, environment Avis has to adapt to create differentiations from their competitors.Customer Vietnamese people has trend to own car, instead of using car rental services of Avis. Avis should have more strategies to stimulate customers to use services more.Competitors Hertz, Enterprise, etc are Aviss major competitors. In Vietnam market, Avis would be competitive by smaller company who set the lower price for their services.Environment Long-term car rental is preferred for the kind of customers who usually has to use car but dont want to pay a large of money to buy in a period. Especially, the service including driver to help their consumers not to worry about Vietnamese traffic laws which is very complicated.All these changes to suit with environment create differentiation for Aviss services. Base on analysis RBV and MOV, it founds that the core competence and those differen tiation create competitive advantage for Avis in Vietnam market.PESTLE analysisPolitical Legal EnvironmentThere is only one Party nationally in Vietnam, so that they have a stable political situation. In addition, the Government has had reform to develop suitably with international and nation situation at any period. Government also builds the Law of Foreign Investment to foster organizations to invest in Vietnam market. However, the traffic in Vietnam isnt good, especially in capital of Vietnam and Hochiminh with too large vehicle density, so that the Government has to limit the number of transport, especially car. Therefore, Government brings out policies and law (high taxed rate) applies for car, especially merchandise car.EconomicThe Vietnamese economy has been developing rapidly and in 2008, area Bank published that Vietnam is one of the best performing economies in the world over the last decade. Vietnam has joined WTO in 2007 and its quietly opened for foreign company to run business in the market. On the other hand, GDP in 2009-10 in Vietnam grew less than the 7% per annum average achieved during the last decade and the inflation rate increased from 7% to 9% because the global economic which affect to Vietnam, is unstably. Therefore, its really a opportunity with Avis because purchasing power would be decrease which means citizen wouldnt dare bring a large of money to buy car and they can choose Aviss services to save money. It can be a big chance which Avis should concentrate on. (See appendix 1) genial cultureAccording to CIA, Vietnam is really a densely populated country with the population is over 90 million by 2011. However, the Vietnamese people are concentrated mainly in big cities such as capital of Vietnam, Hochiminhwhich is always potential markets for Avis. Thats reason why Avis opened two operations at the cities. The demand for using car of Vietnamese people is increasing rapidly, but they usually want to own one instead of renting ca r. That is a big different about culture among Vietnam and others.TechnologyNowadays, technology is centre by all of the governments in the world, media tools are developing more and more, especially internet. We can update all of news every time in everywhere. As can be seen that, media usually affect to customers acquire behavior. In 2011, VNNIC published that 42% of poplar use internet as daily communication. We can be sure that advertising and promotion on internet network would help Avis to have a big advantage in marketing. In fact, Avis has promoted their advertising for the services in Vietnam market on their website and Facebook which can be connected easily with customers.DiscussionSWOT analysisStrengthsAvis is a strong brand name in car rental business in the world. They have developed their business very succeederful through over 40 years, so that their experiences in the field have been acknowledged. In addition, Avis has a large network with over 5000 locations in t he international market. With over 34,000 cars and over 2,500 employees throughout the region, Avis is the leading international car rental brand in Asia and Avis really has good websites, retailer stores and operations around the world. The company also has many kinds of luxury cars to help their customers to choose. To use the long-term leasing of Avis, consumers would receive many benefits and services from Avis with the highest quality. failingAvis just appeared at Vietnam market in recent, so that they have only two operations at the country (at Hanoi capital and Ho Chi Minh City). The demand for long-term rental of Vietnamese people is not high and to change their minds is a difficult mission with the company.OpportunityVietnam always is a potential market for around of luxury products or services. The standard life of Vietnamese people is increasing more and more, so that to use new services or products can be interested by them. In addition, the service of Avis can help the m to save their money although they can still use a luxury car. On the other hand, Avis has not many competitors who can bring to customers good services like them at Vietnam market.ThreatVietnamese Government doesnt encourage increasing the number of car in circulation at Vietnam, especially at Hanoi and Ho Chi Minh because the traffic congestion in the two cities is very high. Avis also should care about their competitor Satsco5that is an indigenous company.The key strengths and weaknesses of Avis existing marketing strategyStrengthsSpecial services to attract customers subscribe to many promotions with high quality services.Use professional website and Facebook to advertiseCo-operated with many famous partners in Vietnam market.WeaknessJust only two operations in Vietnam market (in Hanoi and Hochiminh) while Danang and Haiphong are also big cities which are potential markets as well.Avis dont publish their price on public, so that the customer will be lack of information.They do nt advertise on other media like television, newspaperwhich are easy to attract customers.Recommendations air division, Targeted, Positioning.SegmentationThe main customers of Aviss car long-term rental are both male and female who have at least average income or small company because they have demand to use car but they havent enough money or save their money. The largest number of customer would focus on big cities such as Hanoi, Hochiminh, Haiphong, Danang However, the economy is developing, so that the segmentation in Vietnam market would be larger.TargetingSocio-demographicAge over 25Income Above $2000/monthEducation graduated, post graduatedOccupation worryman, artistsGeographic all three regions. hearty class upper-middle, lower-upper, upper-upperBehaviouristicLoyalty moderate and loyaltyShopping habit want to use high quality services.PsychographicInterest class asserting think of Living standard, convenienceBenefit soughtProduct features attractive, unique, promotions, ben efits including.PositioningBecause of the high quality service, price of Aviss services wouldnt be cheap.High priceAviss car rentalLow quality High qualityLow priceGrowth strategyMarketMarket penetration (for growth) or consolidation (to maintain position) or withdrawProduct developmentDiversificationMarketDevelopment rangeNewPresentProductNewAnsoffs matrixAvis has already had two operations in Hanoi and Hochiminh in Vietnam. Avis should think about expanding stores in other. Therefore, market development is suitable strategy for company at this time.Objective and Goal of Aviss car long-term rentalObjective Lead to the best car rental service in 2014GoalsIncrease revenue by 30% in next two yearHave operations in Danang in 2013, Haiphong in 2015Gain more 10% market share at the end of 2013The detail plan would be present at Appendix 2.Marketing strategy and program (Marketing Mix)Marketing mix includes 7Ps which Avis has to apply in their marketing plan for achieving.ProductProduct r efers to the goods and services which firms offer to their customers. Firms must place sufficient importance to the product/service as well as the other aspects associated with the product that attract customer attention.6Aviss car rental was created to serve customers who need to use car but they havent enough money or want to save money for other works. Avis always recognise demands of customers in Vietnam market. Therefore, in addition to normally benefits in services, Avis also make a new different service including drivers for the market which is very necessary with traffic conditions in Vietnam.PriceThe price has always been regarded as an important competitive factor in attracting customers. The price of Avis is not published on their anywhere but the service of a famous company like Avis cant be cheap. Therefore, Avis should concentrate on the tailor because the average income of Vietnamese people was just about $1.100 (2010).PromotionPromotion plays an important role in c ompanys marketing strategy. Firstly, we have to decide what components of the communication mix that should be used in the plan.There are many media that Avis can choose to promote Television, Radio, Newspaper or Magazines, InternetIn addition, Avis could advertise their service through internet networks such as Aviss official website, online newspapers, forums, social network (Facebook, Twitter, etc). IT is developing more and more at the moment, so that it could be the most effective promoting channel with very low cost for Avis. On the other hand, Avis should bring out discount policy or giving gift which would attract more customers. (You can see more detail in Appendix 3)PlaceAt the moment, there are two ways for Avis to connect with customers. One way is that their customers can come to Aviss operation directly. Avis has two operations in Hanoi and Ho Chi Minh for transaction. If customers havent time or are so far from the company, they can choose contact with Avis indirectly through their website. Its also comfortable and convenience.In the future, Avis should set to open more operations in other big cities of Vietnam to expand their market in Vietnam.PeoplePeople are one of the key elements to help the organization to achieve. In this case of Avis, sale forces and drivers would direct communicate with customer so they create the image of Avis. Therefore, to train staffs is important mission with Avis.ProcessAvis should invest in RD project for better understanding customer need and RD is also help Avis gathering customer feedback because as can be seen that customer communication is an important process with the company. Avis also has to provide information (especially about price) to customers on their website and public through advertising.Physical evidenceThe car using in rental always need to be clear and comfortable, luxury, elegance to attack customers. In addition, drivers should wear uniform which can create consider of Avis brand and its als o show that the attitude serving of Avis is always professional. The customer can always believe in the company.CONCLUSIONCar rental is a new type of services, especially in Vietnam. Vietnamese people are not really familiar with long-term leasing. However, with new marketing strategy, I believe Avis car long-term leasing would be more preferred and Avis would still lead to the first place in car rental industry not only in others but also in Vietnam market.World count 3297REFERENCESUniversity of Sunderland, BA (Honor) (2005), Marketing Strategy, University of Sunderland.Kotler, P., Wong, V., Saunders, J. and Armstrong, G. (2005), Principles of Marketing, 4th European edition, Pearson Education, scholar HallAnsoff, I. (1965), Corporate strategy, New York McGraw cumulusBarker, M. (1992) Marketing strategy and management, 2nd edition, HongKong MacmillanDyson, R. (1990) Strategic Planning Models and Analytical Techniques, Oxford John Wiley and sons.Hollensen, S. (2003) Marketing stra tegy, London Prentice HallPorter, M. 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